Big News at NTA: Embracing Employee Ownership!

Edited by Tom Rogers

6 November 2024
Business | Release | Update

Have you just swapped out your answerphone for an AI version, or is the AI actually built into your telephone system?

AI agents are genuinely useful for handling out of hours calls and overflow when no one answers but let’s be honest, your old Panasonic Easa-Phone KX-T1416DBE from the early 80s did that job too. Perhaps it lacked today’s AI polish but it worked.

So the real question is, why bolt modern technology onto an old process just to end up doing the same thing? Shouldn’t we expect more?

The “Bolt-On” Trap

Putting AI on the outside of your phone system can still bring benefits although it does have some real drawbacks.

First, the upside. Whether it’s fully integrated or simply bolted on, AI can be deployed quickly, which lets telephone providers say, “Look, we’ve got AI.” It ticks the box fast. Some so called integrations aren’t integrations at all, they just divert calls externally when no one answers, routing them to another company’s number and calling it a “telephony integration.”

NTA is stepping into an invigorating new era! Recently, Paul White, alongside Charlotte French, an EMI (Enterprise Management Incentive) shareholder, announced a significant and transformative change: a substantial stake in NTA has been sold to the Employee Ownership Trust (EOT).

What does this mean for the team at NTA? Well, it’s a game-changer! Employees are now part owners of the company, a shift that elevates their status and ignites a renewed spirit of motivation and productivity. With this newfound responsibility, there’s a collective commitment to ensuring the company thrives. Being a part of the EOT scheme opens doors for annual bonuses and a share in any future profits from business sales. It’s all about honouring the hard work and dedication that each team member brings to the table.

As NTA embarks on this new adventure, partners can rest assured. The company remains steadfast in its mission and is more committed than ever to delivering excellence. With a united team of shareholders invested in the company’s future, NTA is poised to succeed in this new chapter.

Paul White, Director and founder of NTA, shared, “I have sold a significant stake in the business, and my partner, Charlotte French, has exercised her right to sell the EMI shares. This is a great opportunity for all involved, especially for our dedicated team, many of whom are long-serving members. Supporting our partners remains our top priority. I hope they see this transition as a positive move that offers increased stability and trust, allowing us to continue providing exceptional support through our team.”

Here’s to new beginnings and a promising future for everyone at NTA, alongside our valued partners. Together, we look forward to achieving great things!

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